Our History

South Meats and Agri-Trading, Inc., is a family-run corporation founded by the JARO brothers, namely: Roberto, Oscar, and Benjamin, in 1976. Our journey began with a simple mission: to provide quality meat products to Filipino families.

1976

Humble Beginnings

South Meats started operations in Brgy. Tanzang Luma, Imus, Cavite, engaging in hog dealership and supplying various wet markets in Dasmarinas, Imus, and Pasay.

1984

Official Registration

JDC formally registered with the Securities and Exchange Commission (SEC), marking a significant milestone in our journey toward industrial development.

Present Day

Continued Excellence

Today, South Meats continues to uphold its legacy of quality, serving fresh and safe meat products while expanding our reach across the Philippines.

Our Mission

Our mission is to serve fresh and safe meat products while maximizing profit. It is important for us to provide quality products at affordable prices to our consumers. Building on our years of experience and reputation in the industry, we will continue to grow our business, together with our people, to ensure long-term success.

  • Commitment to food safety and quality through rigorous standards
  • Affordable pricing ensuring accessibility for all consumers
  • Sustainable business growth with environmental responsibility
  • Employee development and welfare as the foundation of our success
South Meats mission to provide fresh and safe meat products

Our Vision

At South Meats, our vision is to be the leader in quality meats and to be the preferred choice of every Filipino consumer in providing healthy and nutritious food products.

We envision a future where every Filipino family has access to safe, affordable, and high-quality meat products, contributing to the nation's health and well-being while supporting local agriculture and sustainable practices.

Our Commitment

We are dedicated to continuous improvement, innovation, and maintaining the trust our customers have placed in us for nearly five decades.

South Meats vision to be the leader in quality meats
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